A total of 104,111 motorcycles and ATV/SSV were sold throughout 2017, a decrease of 10,659 units compared to the 2016 figure of 114,770.
Road bikes remained the most popular category, making up 38.6 per cent (40,187) of the market. However, the actual number of road bikes sold in 2017 was 15.9 per cent less than in 2016. Off-road motorcycles accounted for a 35.9 per cent share (37,376), ATV/SSVs 21.8 per cent (22,696), and scooters 3.7 per cent (3852).
Harley-Davidson led the road bike sales with 8903 sales, ahead of Honda (7717), and Yamaha (5564). There was good news for some brands, with Husqvarna, Indian and KTM increasing their sales in 2017 compared to their 2016 numbers.
Disregarding the government-purchased Postie bike – which is also not included in our Top 10 tables – Harley-Davidson’s Street 500 was the best-selling road bike of 2017 with 1182 sales, closely followed by the Harley-Davidson Breakout with 1150 units. LAMS bikes continued to prop up the market with the Honda Grom (1086 units), Yamaha MT-07 (1032), Kawasaki Ninja 300 (1017), Honda CBR500R (996) and Yamaha YZF-R3 (945) the best of the rest on the road bike table. However, all lost ground on their 2016 sales figures. Two models in the top 10 that increased their sales over the previous year were Yamaha’s MT-09 that sold 799 units (up 15.5%) and Honda’s Africa Twin (CRF1000) sold 753 units (up 1.8%).
